Apple Store 4+

Shopping designed around you


    • Free


The Apple Store app provides a more personal way to shop for the latest Apple products and accessories. Get recommendations based on the Apple products you already own. Find out which accessories are compatible with your devices. Easily upgrade to a new iPhone from your current one. Keep track of your orders wherever you go. And sign up for hands-on sessions in store. You can even use Apple Pay to check out from your iPhone when you visit a participating Apple Store.

Note that the Apple Store app and certain features are available only in select countries.

How your data is used
To confirm compatibility and recommend products, the app will access both the services and the name, model, and part number of devices linked to your Apple ID. To turn off this feature, go to Account > Settings > My Devices and Services.

What’s New

Version 5.18

New capability to engrave Memoji on AirPods and AirPods Pro, exclusively in the app.

Ratings and Reviews

3.5 out of 5
88.3K Ratings

88.3K Ratings

Filmj ,

No longer supports login using non-primary Apple ID.

For customers who have been with apple a long time, and have separate iCloud and Store IDs we are no longer able to access the store app using our secondary Apple ID.

Unless and until Apple would like to offer the ability to merge the iCloud and store accounts into one, I won’t be able to merge all my past purchases to my iCloud account and similarly I’ll never use the iPhone store app again as a result. I will instead need to make all purchases on the web - not very convenient or ideal considering the UI in the app is so much better.

Please note if Apple intends to do this on any other app that handles purchases it will be an immediate blocker for me to continue owning an IPhone.

KimA R ,

Super easy and fast

I have used the Apple Store to upgrade my watch , IPad, and IPhone and it was very convenient.

I definitely recommend ordering online and picking up at a nearest Apple Store. I recently upgraded my IPhone two weeks ago. I ordered online for the trade in and picked it up at the nearest Apple Store during the window times that was available to me. There was no wait to pick up phone. I was in and out of the store within 6 min. Mailed my old phone back and the whole trade in process was complete within a few days .

My IPad and Apple Watch was ordered online and mailed to me for trade in and I had no issues. I have the series 7 watch and IPad 6. I definitely will use the store for future apple product purchases.

DJ Scorchie ,

The order status info leaves a lot to be desired

I placed an order with 2-hour courier delivery. The status on the app showed “preparing for shipment” and “delivered” on the same page, and an hour past my window I still did not have product. I decided to call in even though the app should tell me what’s going on or give me options. Good thing I called, because the order wasn’t coming and I would need to initiate a refund by call, which would take several days for the gift cards to be sent back and the card charges to be reversed.

The order status obviously needs to be upgraded with true status, and to not allow conflicting statuses. Orders that won’t be delivered should be shown. Refunds for non delivery should be in the app instead of taking a 30 minute phone call (the chat wouldn’t let me do it).

Luckily this gave me time to think about my high dollar impulse buy and I decided to keep my money.

App Privacy

The developer, Apple, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Purchases
  • Financial Info
  • Location
  • Contact Info
  • Identifiers
  • Usage Data

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Location
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


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