The Apple Store app provides a more personal way to shop for the latest Apple products and accessories. Get recommendations based on the Apple products you already own. Find out which accessories are compatible with your devices. Easily upgrade to a new iPhone from your current one. Keep track of your orders wherever you go. And sign up for hands-on sessions in store. You can even use Apple Pay to check out from your iPhone when you visit a participating Apple Store.

Note that the Apple Store app and certain features are available only in select countries.

How your data is used
To confirm compatibility and recommend products, the app will access both the services and the name, model, and part number of devices linked to your Apple ID. To turn off this feature, go to Account > Settings > My Devices and Services.

What’s New

Version 5.14

- Save items you like as lists. Share a list with a Specialist in store, and get a recap of the conversation sent to the app to easily buy what you like when ready.
- Enjoy videos with Audio Descriptions to hear all the product details.

Ratings and Reviews

3.5 out of 5
68.5K Ratings

68.5K Ratings

camel031682 ,


What is up with this update??? I can not get on half my apps and when I do it takes me 10-12 try’s… you guys need an update ASAP cuz I’ve called the app places and their first question what kind of phone u got! N next was did you do the iOS 15 update and I said yes they said OK since you did the update you either have to erase that update or have to deal with it because that’s because the update is making all these apps act different you guys got a figure out with your brain power and now what to do about all this

.yesica. ,

Don’t recommend

So on October 12 I ordered AirPods through the apple online store expecting really good service well NO I ordered them on October 12 and it said they would arrive around oct 20-22 well It took longer than that and I was like ahh it’s probably just late days pass and pass so it’s nov first and I had to do some so I contacted customer service through service wanted to save time and was attended really well but I told him my order was taking longer than what it was originally supposed to be I wasn’t trying to make a big deal he said yea my package got lost and he would REPLACE it for a new pair. I check my order status and it says I have to return air pods in order to get a replacement but wait I never even got my AirPods so I was tired of it and callled customer service and this guy was very RUDE about and said he couldn’t find my billing order so I was really frustrated about that. Later that day I called again because this wasn’t okay anymore so I called and this really nice lady helped me out and omg my billing number was there so she helped me out and today I received my stuff but don’t recommend it’s too much of a problem for a simple object not worth it don’t purchase from here just go to the store. Some guy from customer service was sooo rude l

AmbroseDeclan ,

Worst customer service ever experienced

This is the worst customer service I have ever experienced. I would expect more from the amount they are charging for their products.
I recently tried to purchase an iPhone 13 through the online store. I tried my debit card about 5 times and it kept saying the payment failed. I then tried my dad’s credit card to see if it made a difference. Nothing, expect they were able to charge both of our cards for the one phone. I checked and no email with no confirmation number. I called several times the same day. I talked with someone rather helpful, or so I thought and said she found where it charged. She was then to push the charges through. Two days later, I have received nothing and the two cards are still charged. I called and called again. I got transferred about 20 times and got cut off a couple of convenient for them. I was told they couldn’t find the charges. Nothing has been done and I’m still out the money with no phone to show for it. After that ridiculous amount of time wasted on trying to contact them and get some answers, I would rather just buy my phones from a different company. There is no reason for any of this.

App Privacy

The developer, Apple, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Linked to You

The following data may be collected and linked to your identity:

  • Purchases
  • Financial Info
  • Location
  • Contact Info
  • Identifiers
  • Usage Data

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Location
  • Diagnostics

Privacy practices may vary, for example, based on the features you use or your age. Learn More


  • Wallet

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  • Family Sharing

    With Family Sharing set up, up to six family members can use this app.

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