Dunkin‪'‬ 4+

The app is convenient, not happy about the change to DD rewards

I’ve been a Dunkin customer long enough to remember the actual Dunkin Donut that had the extra tab on it for holding while dunking in your coffee. The app is pretty good and super convenient when ordering ahead. Whenever I’ve had a problem with an order made via the app, customer service always resolves it. My main issue is the change to the rewards. Dunkin had by far the best rewards program among rewards programs. They truly rewarded customer loyalty and you didn’t have to make $100 in purchases to get a free drink like Starbucks or others. Yes, it’s nice to now have the option to select your rewards based on points accumulated versus only being rewarded with a free coffee any size. But it takes more purchases to get those rewards. Also, the boosted status thing is dumb and unattainable unless you go to DD every day which I don’t. I also think it’s too easy to order from the wrong DD location. There should be a prompt to confirm the location you wish to order from , based on your GPS location, to ensure the order is placed at the location you intend. When one erroneously places an order for pick up at the wrong location, there is no way to cancel, change or transfer the order to the new store the order once it’s placed. Fortunately when this has happened to me in the past, a quick email to customer service via the app has always resulted in a prompt refund to my original method of payment. Good job, DD!

Developer Response ,

Thank you so much for your feedback about Dunkin’ Rewards®. We will share your experience with the appropriate teams.

New system is amazing for boosted members.

The amount of people writing negative reviews because they no longer freeload is laughable. Yes, they’ve made it harder for those of you who just come in on two Mondays to get 200 points and then get a free super expensive drink. And as they should. But for those who actually visit frequently, you get free drinks must faster.

Boosted members have a ton of coupons that double pretty much everything you order. Every time I get a drink it’s twice the points. There also coupons for free food items with the purchase of a drink in which I will still get the double points for that drink. You also get double points on donuts and breakfast sandwiches. I visit Dunkin a lot because I work near one and I’ve already had about 7 free iced coffees since the update. Mind you, you get even more base points as a boosted member.

I will say though the points for redemption don’t make much sense. A bagel costs more points than an iced coffee even though bagels are cheaper. I love the coconut refresher but it’s 200 more points than an iced coffee despite being about the same price. And 900 points for a frozen drink is a bit mucho not gonna lie. But either way, it’s pretty easy to rack up thousands of points so I deal.

New Rewards has me realizing maybe I don’t need coffee anymore…

I used to love DD and I felt like it was a good mutual relationship. I spent a lot of money. They rewarded me. It was a happy existence.

This new app seemed ok at first. They gave free sandwiches and such which seems good until I realized my “free breakfast sandwich” required me to pay for egg and cheese. Oh and same thing with the free wrap. What a joke. You couldn’t even get a breakfast sandwich that was in fact free. I have to spend a ton of money to get a free drink now. It is just pitiful. You used to get a free drink for your birthday and now you get a donut. A reduced in size donut (bc they have shrank too)…DD a lot of your customers can’t have sugar or don’t do sugar and you give them something they can’t even use for their birthday. Just give a stinking coffee that’s what people want, drinks. No one really goes to DD for the food and especially not the donuts. Though the tomato pesto grilled cheese was good. You charge like 8 bucks for a breakfast sandwich you microwave….we all know it’s a rip off. Anyways I’m done ranting. I’m bitter about this break up as you can tell.

Anyways…this and other things have lead me to stop going to Dunkin. I now feel like it isn’t worth all the money I spent there…I don’t feel valued and I am falling out of love. I’m sure if I feel this way others do too. My husband does. I imagine that even though they are giving away less business is going to be hurting.