NOW 12+

Stream brilliant entertainment

Sky UK Limited

    • Free
    • Offers In-App Purchases


You searchin’ for me?

Welcome to NOW – the home of brilliant entertainment. Watch the latest blockbusters, award-winning shows and unmissable live sports – all without a contract.

The choice is yours. Join in through the app and stream at home, on the go, or offline on your iPhone or iPad.

No matter where you are in the UK, all you need is a Wi-Fi or mobile data connection to start streaming.


The NOW app requires minimum iOS 13. Join in with a free trial on our app or the NOW website.

Terms and Conditions

NOW: 18+. UK members only. Cinema, Entertainment, Sports and hayu Membership auto-renews until cancelled. For full terms, head to our website. Content streamed via broadband/mobile data (charges may apply) can only be downloaded via Wi-Fi. Use of the Add to Calendar feature requires Calendar permission.

- Staircase © 2022 Home Box Office, Inc. All rights reserved. HBO and all related channels and service marks are the property of Home Box Office, Inc.
- The Flight Attendant ©2022 WarnerMediaDirect, LLC. All Rights Reserved.
- The Time Traveller's Wife © 2021 Home Box Office, Inc. All rights reserved. HBO® and all related programs are the property of Home Box Office, Inc.
- Westworld © 2022 Home Box Office, Inc. All rights reserved. HBO® and all related programs are the property of Home Box Office, Inc.
- The Matrix Resurrections © 2021 Warner Bros. Ent. All Rights Reserved
- © The F1 Logo, F1, FORMULA 1 FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trademarks of Formula One Licensing BV, Formula One group company. All Rights Reserved.

What’s New

Version 43.1.0

We're pleased to share the latest updates designed to improve your streaming experience, featuring bug fixes and overall enhancements.

Ratings and Reviews

4.6 out of 5
81.9K Ratings

81.9K Ratings

ReviewBoy64 ,

Great app, poor design choices

So content is great. But I have several issues with whoever designed the UI. However the biggest issue is for some unbeknownst reason NowTv think it’s acceptable to charge me the most for a streaming service and then give me unskippable ads. Not 3rd party ads. Their own 30s long ads. That feels like a real middle finger, making me pay to get ads for shows I’m paying for.

Now the UI issues. 1). On PS5 the app often starts at the beginning of the show. 2). In the resume watching section, I can’t select the show and change the episode, I have to search for it. 3) the episode description cuts off. No way of reading the full description. 4). The resume watching section will sometimes just disappear. 5). The series episodes won’t load sometimes, unless you come out of the search and back in. They’re my Top 5 most annoying.

Overall, great app. The small annoying UI issues are one thing, but I’m particularly annoyed to be paying money for unskippable ads, hence the score. Happy to change it after NowTv decide charging me over £300 a year merits me knowing if I actually wanna watch their show or if I’m enjoying the one I specifically clicked on to watch instead.

FastGhostMusic ,

The worst media app on the App Store

Firstly, this app doesn’t support a single function of the Apple TV remote - you can’t click the left side of the wheel to go back 10 seconds, you have to pause, bring up some on screen controls, swipe to a rewind control, click that, wait ten minutes while it goes back ten seconds and then hit play. You can’t search using the Siri button, in fact, if you want to search in the app you have to scroll through 15 rows of content to get to the search button and that scrolling is painfully slow, one row at a time. If you get there, you can’t type using the usual onscreen character entry of course, no, you have to do it painfully slowly using the terrible one NowTV have provided. You can’t speak into the remote to enter text either. Video playback is terrible quality despite my gigabit internet connection, regularly stalls or the app just dies. Apple have provided everything a developer could need to create a perfect media streaming application and NowTV have decided to ignore all of it and provide their own janky versions.
All of this assumes you can actually launch the app in the first place, because if you use a privacy preserving DNS service like NextDNS then the app won’t even launch because of the sheer amount of spyware they’ve loaded it with.
Apple, please, if you care about your users at all, reject this app until they go away and fix it all to use the proper APIs provided.

TartanOwl ,

Awful app, service and quality.

Why on earth, when the app is connected to a Chromecast, did they think it was a good idea to disable the rewind function (eg click to rewind/fast forward 10s) and leave you with the tiniest scrub bar that doesn’t even show you what time you’ve actually scrubbed to? So when using an iPhone, you have to just guess when to let go of the scrub bar when your are rewinding/fast forwarding, meaning that you end up minutes away from where you wanted to be as opposed to seconds! Also, why is the Chromecast considered its own device? The device system in NowTv is already hellish with its “wait a month before you can change your devices” policy which is immensely silly, but with having the Chromecasts as a device you lose multiple valuable slots for usable devices. I have multiple Chromecasts which means I can’t watch NowTv on my devices, but I can cast from them... It’s mind boggling daft. Then there’s streaming quality, endless drop offs in quality resulting in some of the worst streaming experiences I’ve ever had. I use essentially all of the major streaming services, and none of them come close to the issues I have had with NowTv. Now they also want to charge you to have 1080HD?! I understand that this may sound like first world issues but this is 2021 not 2005. They’re Windows App is equally awful. If it wasn’t for the quality of their content I wouldn’t still be a member... It’s about the only thing they do well.


App Privacy

The developer, Sky UK Limited, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy.

Data Used to Track You

The following data may be used to track you across apps and websites owned by other companies:

  • Identifiers
  • Usage Data

Data Linked to You

The following data may be collected and linked to your identity:

  • Contact Info
  • Browsing History
  • Identifiers

Data Not Linked to You

The following data may be collected but it is not linked to your identity:

  • Location
  • Search History
  • Usage Data
  • Diagnostics

Privacy practices may vary based on, for example, the features you use or your age. Learn More

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